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Wood Fire Cookery Family of Brands

Effective Date: November 11, 2026

1. Introduction

Your privacy matters to us. We are committed to respecting your personal information, being transparent about how it is collected and used, and maintaining appropriate safeguards to protect it.

This Privacy Policy applies to the websites, online stores, products, services, and related business activities of our family of brands, including:​

  • Primitive Pits Properties LLC

These brands are collectively referred to in this policy as our "Brands." Each Brand is operated by its applicable legal business entity. References to "we," "our," and "us" mean the applicable business operating the website or service and its affiliated companies when handling personal information for the purposes described here.

This policy applies to information collected through our websites, online transactions, customer communications, retail locations, equipment rentals, events, and related services.

2. Information We Collect

Depending on how you interact with our Brands, we may collect the following categories of personal information:

Personal and Contact Information

Your name, email address, telephone number, billing address, shipping address, and other information you voluntarily provide.

Purchase and Transaction Information

Products purchased, order history, payment confirmation, delivery instructions, warranty information, and customer service records. Payment information may be collected and processed by our payment service providers.

Rental and Reservation Information

When using equipment rental, restaurant reservation, or event registration services, we may collect information necessary to complete your transaction. Equipment rentals may require additional identification, driver's license information, insurance details, or other documentation needed to establish eligibility, protect equipment, and fulfill rental agreements.

Website and Technical Information

Our websites may automatically collect information such as IP addresses, device types, browser information, approximate location derived from technical data, pages visited, referral sources, and interactions with our websites.

Marketing and Communication Information

When you subscribe to newsletters, request product information, participate in promotions, or communicate with us, we may maintain records of your preferences and communications.

Event and Facility Information

For classes, events, restaurant activities, and other in-person experiences, we may collect registration details, attendance information, and photographs or video recordings where applicable and appropriately disclosed.

3. How We Use Your Information

We use personal information to operate and improve our businesses and provide the products, services, and experiences our customers request.

These purposes include processing purchases and payments, fulfilling orders, coordinating deliveries, managing equipment rentals, administering reservations and events, responding to customer inquiries, providing warranty assistance, preventing fraud, improving website performance, and meeting applicable legal obligations.

We may also use information to communicate about new products, educational opportunities, classes, events, promotions, and other offerings from our Brands, where permitted by law and consistent with your marketing preferences.

4. Sharing Information Across Our Brands and With Third Parties

Our Brands may share relevant customer information with affiliated businesses when reasonably necessary to provide customer service, complete transactions, coordinate deliveries, administer rentals, maintain records, or support other legitimate business operations.

Where permitted by applicable law and consistent with your choices, affiliated businesses may also use information to communicate about related products or services.

We may disclose personal information to trusted service providers, including website hosting and e-commerce platforms, payment processors, shipping companies, logistics providers, marketing and advertising services, analytics providers, customer communication systems, and technology support companies.

We may also disclose information when required by law, to protect our rights and customers, or in connection with a legitimate business transaction or corporate reorganization.

Some of our websites use advertising technologies that disclose identifiers, commercial information, and website activity to advertising partners. Such disclosures may constitute a "sale" or "sharing" of personal information under certain state privacy laws, even when no money is exchanged for that information. These categories have been disclosed for advertising-related purposes by one or more of our Brands during the preceding 12 months.

We do not consider a customer's purchase or inquiry to be automatic consent to receive marketing text messages from every Brand.

5. Cookies, Analytics, and Advertising

Our websites may use cookies, pixels, and similar technologies to maintain shopping carts, remember preferences, improve performance, understand visitor activity, measure advertising effectiveness, and deliver relevant advertisements.

These technologies may be operated by us or by third-party service providers and advertising partners.

You may adjust your browser settings to restrict cookies. Where provided, you may also use website cookie preference tools or links labeled "Your Privacy Choices" to manage applicable tracking preferences.

Certain privacy laws provide the right to opt out of the sale or sharing of personal information for targeted advertising. Where required, we recognize qualifying Global Privacy Control (GPC) browser signals.

Disabling certain cookies may affect website features or functionality.

6. Email, Text Messages, and Marketing Preferences

We may send transactional communications concerning purchases, order status, deliveries, reservations, rentals, warranties, or customer support.

Marketing emails may be sent in accordance with applicable law. You can unsubscribe from promotional emails using the unsubscribe link included in those messages.

Promotional text messages will be sent only when the applicable consent requirements have been satisfied. You may withdraw consent using the opt-out instructions provided in those messages, including replying STOP where supported.

Opting out of promotional communications will not prevent us from sending necessary communications related to an active transaction, rental, reservation, or service request.

7. Data Security and Retention

We take reasonable administrative, technical, and organizational measures designed to protect personal information against unauthorized access, disclosure, alteration, or misuse.

However, no electronic system or method of transmission can be guaranteed to be completely secure.

We retain personal information for as long as reasonably necessary to fulfill the purposes described in this policy, including customer service, warranty administration, contractual obligations, legal compliance, accounting, fraud prevention, and dispute resolution.

Retention periods depend on the type of information, the nature of the transaction, applicable legal requirements, and operational needs.

When information is no longer required, we take appropriate steps to delete, de-identify, or securely dispose of it.

8. Your Privacy Rights

Depending on your state or country of residence and applicable law, you may have certain rights concerning your personal information.

These may include the right to request access to personal information, obtain a copy of certain information, correct inaccurate information, request deletion, and opt out of certain targeted advertising activities or sales and sharing of personal information.

You may also have the right to limit certain uses of sensitive personal information, withdraw consent where processing depends on consent, or appeal a decision regarding a privacy request.

We will respond to applicable requests within the time required by law. Certain information may need to be retained for legitimate legal, security, contractual, or operational reasons.

To protect customer information, we may request reasonable verification of identity before fulfilling certain requests. Where applicable, authorized agents may submit requests on a consumer's behalf.

We will not unlawfully discriminate against individuals for exercising their privacy rights.

Privacy requests and appeals may be submitted to the contact listed in Section 12. Where available on an applicable website, you may also use the "Your Privacy Choices" link to exercise advertising-related opt-out rights.

9. Children's Privacy

Our general commercial websites are not directed toward children under the age of 13, and we do not knowingly collect personal information directly online from children under 13 without complying with applicable parental notice and consent requirements.

Certain educational programs, classes, or events may involve minors. When these programs are offered, information concerning participating children will be collected through appropriate parent or guardian registration procedures and subject to any additional program-specific privacy disclosures and consent requirements.

Parents or guardians with questions about information concerning their children may contact us using the information below.

10. Third-Party Websites and Services

Our websites may contain links to third-party websites, payment platforms, social media services, or other independent resources.

These outside services maintain their own privacy practices and policies. We encourage visitors to review those policies before providing personal information.

This policy does not govern the independent data practices of third parties that we do not control.

11. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in business operations, technology, legal requirements, or privacy practices.

The current version will be available on our websites with its effective date.

Where required by applicable law, we will provide additional notice or obtain consent before implementing material changes affecting personal information.

12. Contact Information

For questions concerning this Privacy Policy, your personal information, or a request to exercise your privacy rights, please contact:

Wood Fire Cookery Family of Brands
Privacy Administration
2006 Highway 115 West
Cleveland, Georgia 30528
United States

Email: CustomerCare@PrimitivePits.com

Please identify the Brand or website involved in your request so we can direct your inquiry to the appropriate business.

Our Commitment

Our businesses were built around craftsmanship, personal relationships, and a shared appreciation for cooking with wood and fire. We believe protecting customer information is an important part of earning and maintaining that trust.

We appreciate your business and the opportunity to serve you.

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